October 2005 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.
Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable CRM solution, Pivotal CRM enables companies to cost-effectively adapt & integrate to fit their unique business processes.
August 2008 - (Free Research) This white paper explains the importance of lead nurturing—in the lead management process. It takes a look at best practices for nurturing leads in today’s competitive business environment, and offers advice for implementing a lead-nurturing program.
June 2008 - (Free Research) This white paper reveals the power that a comprehensive lead-scoring model can deliver, and help you understand the key considerations necessary to arrive at an accurate and reliable lead score.
VUE Software solves the complexities of insurance sales commission and incentive compensation plans by delivering flexibility and automation. VUE Software’s web-enabled EIM solution reduces costs while driving accuracy and efficiency into your organization. This comprehensive solution provides the ease of a total solution from one vendor.
August 2008 - (Free Research) Listen to this webinar and learn how to grab a peek at your competitors marketing results.
It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.
IFS offers a proven solution for machinery manufacturers who produce, deliver & service their products based on unique customer requirements, using either predefined product configurations or custom engineering. IFS helps coordinate complex order-driven & mixed-mode manufacturing and purchasing of material.
October 2008 - (Free Research) This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation.
October 2008 - (Free Research) This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).
June 2008 - (Free Research) The Whitepaper discusses the private label phenomenon, where wholesale distributors sell their own products instead of, or in addition, to reselling goods from other suppliers.
November 2008 - (Free Research) Honda selected Aprimo solutions, which is a leader in Enterprise Marketing Management (EMM) technology as it helps to enhance marketing efficiency and effectiveness at a wider level, maximizes marketing returns and hence shareholder value.
December 2008 - (Free Research) This whitepaper defines the concept of Sales P3, just as the 4P’s of marketing provide the foundation of marketing activities in companies large and small.
June 2008 - (Free Research) This 2002 case study details Merrill Lynch’s GPC Marketing team that successfully implemented Aprimo’s Planning & Financial Management solution to better manage their $100 million-plus marketing spend.
May 2007 - (Free Research) This white paper briefly highlights CRM’s recent evolution, examines the risks that accompany those developments and identifies the capabilities – contained in an effective synchronized content development platform – that mitigate the risks and maximize the opportunities for valuable returns on CRM investments and competitive advantage.
June 2008 - (Free Research) The BlackBerry Enterprise Solution is a comprehensive platform, designed to meet your organization's needs to mobilize enterprise applications and systems.
October 2008 - (Free Research) SalesByFone by Angel.com makes it possible to access, update, and manage accounts, contacts and leads directly in salesforce.com through voice commands over the phone.
VUE software delivers flexibility and automation to help solve the complexities of insurance sales commission and incentive compensation plans. VUE’s web-enabled incentive management solution reduces costs while driving accuracy and efficiency into your organization. This comprehensive solution offers the ease of a total solution from one vendor.
M1 by B&G™ is a manufacturing ERP software system specifically designed for small to medium manufacturers including job shops, custom and mixed mode manufacturers and make to order manufacturers. M1 by B&G™ provides total integration and automation from quoting through invoicing and is capable of flexible and fully supported customisation.
January 2008 - (Free Research) Learn 10 ways you can improve your B2B email deliverability. Taking steps to protect your email deliverability will pay huge dividends in the future in the way of increased sales opportunities and more profitable customer relationships.
October 2008 - (Free Research) The partnership with SAP gives VMware the opportunity to address an additional large segment of the enterprise market, and enables SAP to sell its products on the industry-leading virtualization platform.
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